Going in Google Circles

Going in Google Circles

How can you be a late starter and still have attracted the millions of users that are a part of Google+? The quiet achiever of social networks is growing and being supported by groups of users who feel their privacy hasn’t been respected. The primary growth of Google+ has come as Google encourages users of its other services like Gmail and YouTube to share their profile, life and Google related media in their own social media network. Continue reading “Going in Google Circles”

Can LinkedIn Connect my Business

Can LinkedIn Connect my Business

While many business operators focus their time on the business and see ‘playing’ on social media as a waste of time, they have still recognised the value in nurturing their business networks. So the question is often asked after receiving email invite after invite; Can LinkedIn Connect my Business? As the medium for communication becomes social networks, business leaders and entrepreneurs realise that standing still and not engaging in social media is a recipe for decay. Now as CEOs become more familiar with how to present their personal brand in social networks they are looking for the best use of their time to connect with the right people online. Continue reading “Can LinkedIn Connect my Business”

Facebook Friends in the Business Playground

Facebook Friends in the Business Playground

Is Facebook the place to play for a business and can your business make Friends in the Facebook Playground? Many business owners see Facebook as a distraction and lose sight of the fact that their consumer base is actively communicating about life and brands in this social media space. By intent or social osmosis, the decision making consumer is picking up on brand recommendations in Social Media. Let’s look at some of the principles a Business can consider and employ as it engages with Facebook Friends. Continue reading “Facebook Friends in the Business Playground”

The Twitter Effect

The Twitter Effect

Just when you thought Twitter was the noise young giggling girls made or the chatter of sparrows at 6am we discover it’s a social network. Twitter is known as a micro-blogging system. With 140 character ‘tweets’ information on sports and financial news results are being distributed, company help-desks are being run, and consumers are able to talk to politicians, celebrities and friends around the world through this social media. Ask the average Egyptian about the power of the Twitter effect and you will hear of the communication underground that helped overthrow a government. Continue reading “The Twitter Effect”

Joining the Social Media Conversation

Joining the Social Media Conversation

Social Media has become a modern day phenomenon with brands like Facebook and Twitter having a global impact on everything from Business sales to the turn-over of Governments. These are the names of a new form of communication that allows people around the world to share their lives through the online experience of a Social Network. For Business this is a marketing opportunity and learning the social media rules and culture is step one in joining the Social Media Conversation. Continue reading “Joining the Social Media Conversation”